Zarathustra descended alone from the mountains, encountering no one
Now add $1.99 per month subscription to connect Nest to Google services, and you’ve opened a lot more consumers to replacing their “ugly” thermostat, rather than paying the upfront $249 Nest one-off purchase cost. Which could allow Nest to work its way into millions of homes; this means that 56% of all electricity used, the monthly service that we all are forced to pay, will largely be monitored and controlled by one of the most powerful companies in the world: Google. […]
a shift from one-off product sales to services that will become essential to our everyday lives, things that we will pay for over and over again.
