Phosphorus it must be done with
“Darkness increases freedom from constraints, which in turn promotes creativity,” report Anna Steidle of the University of Stuttgart and Lioba Werth of the University of Hohenheim. A dimly lit environment, they explain in the Journal of Environmental Psychology, “elicits a feeling of freedom, self-determination, and reduced inhibition,” all of which encourage innovative thinking. […]
However, the darkness-spurs-innovation equation did not always hold true. In another experiment, the researchers found “the darkness-related increase in creativity disappeared when using a more informal, indirect light instead of direct light.”
In this experiment, the light provided by the luminaire illuminated the ceiling and surrounding walls instead of providing a “top-down” light on the desk. Under those conditions, the dimness did not heighten a sense of freedom from constraints, and thus did not result in more creativity.
What’s more, the researchers note, innovation consists of two distinct phases: generating ideas, and then analyzing and implementing them. The latter requires analytical thinking, and in a final experiment, participants did better on that task when they were in a brightly lit room rather than a dimly lit one.