Semi suite
You write in Art is Work that the very famous “I ‘Heart’ New York” logo you designed was originally proposed as something else.
It was just a little typographical solution with two lozenges and a word in it, two ovals, and the word inside it; it was not in any way distinguished. But I always thought the whole thing was going to be a three-month campaign.
{ Interview with Milton Glaser | The Believer | Continue reading | Images: I Love NY and New York magazine logotypes designed by Milton Glaser | video: The “I Love New York” Ad Campaign Origin }
related { An Introduction to Graphic Design | Design Observers | full story }
